“Do Not Flush” Labeling Laws by US State: Requirements for Wet Wipes

By LX Wipe Sourcing Team · Published · 9 min read

Short answer

At least seven US states require non-flushable wet wipes, including all baby wipes, to carry the “Do Not Flush” symbol: Washington, California, Oregon and Illinois (all from July 2022), Colorado (products made from 31 December 2023), Michigan (from 1 February 2025) and New Jersey (from January 2026). The symbol must sit on the principal display panel, be visible each time a wipe is dispensed where the pack allows, and cover at least 2% of that panel. Several of these laws also prohibit marketing covered products as flushable.

Which US states require “Do Not Flush” labels on wipes?

StateLawApplies fromEnforcement / penalties (summary)
WashingtonRCW 70A.5251 July 2022 (EPA-registered products: 1 July 2025)Cities and counties; up to $2,000 / $5,000 / $10,000 for first, second and later violations, after notice
CaliforniaAB 818 (Public Resources Code §49650–49651)Products manufactured on or after 1 July 2022Civil penalty up to $2,500 per day, maximum $100,000 per violation
OregonHB 2344 (2021)Products manufactured after 1 July 2022Wastewater authorities; up to $2,000 / $5,000 / $10,000, after notice
IllinoisWipes Labeling Act, 415 ILCS 165Products manufactured on or after 1 July 2022See the Act
ColoradoSB23-150 (C.R.S. 25-18.9)Products manufactured on or after 31 December 2023Deceptive trade practice under the Colorado Consumer Protection Act
MichiganPublic Act 43 of 20241 February 2025Prosecutor or Attorney General; up to $2,000 / $5,000 / $10,000
New JerseyP.L. 2023, c.280 (N.J.S.A. 56:3-50 to -52)Two years after enactment on 16 January 2024Division of Consumer Affairs; up to $5,000 per offence

This table lists only states whose law text we checked. Other states may have bills or laws we have not verified, and a federal bill (the WIPPES Act) has been proposed but was not law at the time of writing. Laws change; confirm the current text before printing artwork.

Which wipes are covered?

Definitions differ slightly by state, but the core is the same: non-flushable premoistened nonwoven wipes used in or near a bathroom.

  • Baby or diapering wipes — covered in every state listed.
  • Wipes containing petrochemical-derived fibres likely to be used in a bathroom. California’s list includes bathroom, toilet and hard-surface cleaning, disinfecting, hand sanitizing, antibacterial, facial and makeup removal, general purpose, personal care, feminine hygiene, adult incontinence and body cleansing wipes (California AB 818).
  • Washington covers non-flushable wipes for diapering, personal hygiene and household hard-surface cleaning (RCW 70A.525).

Products labelled and tested as flushable are handled separately. A plastic-free wipe can still be covered: in California, every baby wipe is covered regardless of fibre. See are flushable wipes really flushable?

What are the symbol size and contrast requirements?

  • Symbol. The “Do Not Flush” symbol from the INDA/EDANA Code of Practice (GD4, fourth edition, May 2018), referenced in the state laws.
  • Size. At least 2% of the surface area of the principal display panel (PDP). In Washington and Oregon, the PDP of a cylindrical canister is defined as 40% of height × circumference.
  • Contrast. High contrast with the background — Washington and Illinois specify at least 70% contrast.
  • Not obscured by seams, folds or other design elements.
  • Text notice. California and Michigan also require the words “Do Not Flush” in a size at least 2% of the PDP; other states allow or require it in specific placements.

Where must the symbol go on each pack type?

Pack typePlacement (California, Oregon, Colorado, Michigan, New Jersey pattern)
Cylindrical canisterSymbol and notice on the PDP, visible each time a wipe is dispensed; or symbol on the PDP plus symbol or notice on the flip lid, covering at least 8% of the lid (may be embossed)
Flexible film pack (soft pack)Symbol on the PDP and on the dispensing side; notice on either
Refillable tubSymbol and notice on the PDP, visible each time a wipe is dispensed
Packs not designed to dispense (e.g. outer multipacks)Symbol and notice on the PDP; Oregon has extra rules for bulk retail packs
Very small packsOregon has an exception for combination packages under 3"×3"; check each state

Washington uses the same core idea: symbol on the PDP, visible each time a wipe is dispensed. The details vary, so design to the strictest rule if you sell nationally. Pack formats are explained in the packaging guide.

What claims are prohibited?

Laws such as California’s and Michigan’s prohibit representations that a covered product is flushable or has flushable attributes or benefits, and the safest approach in every state is to make no flushability claim on covered products, on the pack or in marketing. Watch secondary elements: toilet imagery, “sewer safe” icons, and “biodegradable” used in a way that suggests flushing (see biodegradable vs plastic-free vs compostable). If you sell both flushable and non-flushable lines, keep artwork visibly different so retailers and consumers do not mix them up.

Who is responsible: manufacturer, brand or retailer?

The laws place the duty on the manufacturer, and also on a wholesaler, supplier or retailer that is responsible for the labelling, such as a private label brand owner who controls artwork. New Jersey exempts retailers and wholesalers that do not package or label the product. In practice, the brand that approves the artwork should own the check.

The wider US labelling picture is in wet wipes regulations by market. LX Wipe prepares dielines with the symbol placed for the pack format you choose; final legal sign-off stays with your compliance adviser.

Get a dieline with the symbol placed correctly

Tell us your pack format and the states you sell in. We return a dieline with the Do Not Flush symbol sized and placed for that format, ready for your compliance review.

Frequently asked questions

Which states require “Do Not Flush” labels on wipes?

Laws we verified: Washington, California, Oregon, Illinois, Colorado, Michigan and New Jersey. Other states may have bills or laws in progress, so check current law before printing.

How big must the Do Not Flush symbol be?

At least 2% of the surface area of the principal display panel in the states listed, with high contrast and not obscured by seams or folds. On canister flip lids used for the symbol or notice, at least 8% of the lid.

Do baby wipes need a Do Not Flush symbol?

Yes. Baby and diapering wipes are covered products in all of the states listed, whatever the fibre.

When did California’s wipes labeling law take effect?

AB 818 applies to covered products manufactured on or after 1 July 2022.

Who is responsible for the label on private label wipes?

The manufacturer and any wholesaler, supplier or retailer responsible for labelling, which often includes the private label brand owner that controls the artwork.

Sources

  1. Washington State Legislature: RCW 70A.525 — Labeling of nonflushable wipes
  2. California Legislative Information: AB-818 premoistened nonwoven disposable wipes
  3. Oregon Legislature: HB 2344 (2021), enrolled
  4. Illinois General Assembly: Wipes Labeling Act (415 ILCS 165)
  5. Colorado General Assembly: SB23-150 session law
  6. Michigan Legislature: Public Act 43 of 2024
  7. New Jersey Legislature: P.L. 2023, c.280

Regulatory information is a summary for buyers and is not legal advice. Check the official sources and your own compliance adviser before launch. Last reviewed 18 October 2026.

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